Mapping Service Ecosystems – Cornelius Rachieru

Mapping Service Ecosystems – Cornelius Rachieru

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Want to take your stakeholder workshop facilitation skills to the next level? Learn the basics of service ecosystem mapping and how it applies to identifying and solving system level problems in this hands-on workshop.

While the increased popularity of service blueprints and customer journey maps is an encouraging sign for the proliferation of service design into the mainstream experience design toolbox, the fact remains that by themselves, they aren’t always the ideal methods when dealing with senior business stakeholders in the context of overall business discovery and strategy. The theory behind systems thinking and an approach to visualize the service ecosystem at a high level should be part of the toolkit of every design strategist.

Learning the basics of facilitating ecosystem mapping exercises goes a long way towards being able to identify the role and influence a company has in its ecosystem, and pinpoint which key parts of that ecosystem should be given strategic priority (and consequently be journey mapped/blueprinted in detail if those journeys are deemed critical). Understanding an organization’s ecosystem is not (just) about visualizing and diagramming it. Being able to identify and apply the right lenses to craft a visual representation that tells a compelling story can become a key sensemaking tool in your arsenal.

What topics will be covered?

  • Core concepts of systems thinking and how it differs from our traditional ways of representing and understanding complexity.
  • Framing, boundary setting, and its importance in identifying the scope of an ecosystem.
  • The most common types of ecosystems and a methodology for ecosystems mapping.

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Enterprise UX Sydney is proudly co-hosted by EUXSyd and IxDA

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11-31 York St, Level 1
May 9, 2019


Name Mapping Service Ecosystems Email [email protected] Category Conference